PayDash sped up India's workfare wages with a visibility dashboard
Researchers tested the corruption diagnosis for India's workfare wage delays by giving officials a real-time dashboard, which sped up payments by 17%.
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3,236 PUBLISHED CASES · REGULARLY UPDATEDPaytm gave merchants a speaker that shouts payment confirmations
Paytm gave small merchants a speaker that shouts payment confirmations out loud, making them public and unfakeable.
Read the casePeople's Gas sold baths and marital peace instead of gas
People's Gas of Chicago stopped saying 'gas' in ads and sold baths and marital peace instead, boosting range sales.
Read the caseSocial Finance funded prisoner rehab with investor money, repaid only if reoffending fell
Social Finance got investors to fund prisoner rehab, with the state repaying only if reoffending fell.
Read the caseP&G opened its R&D to outside inventors to hit growth targets
P&G, facing a growth target its internal labs couldn't meet, built Connect + Develop to source half its innovation from outside inventors.
Read the caseP&G made the ad the show, birthing the soap opera
P&G, facing radio ads that listeners tuned out, produced its own daily serial Ma Perkins, making the brand the content itself.
Read the casePurdue's Philip Nelson banked tomato harvests in sterile tanks
Philip Nelson sterilized bulk tomato paste for room-temp storage, decoupling harvest from factory.
Read the casePirate crews wrote constitutions to check captain power
Pirate crews, facing no legal enforcement, wrote and voted on articles that split authority and fixed compensation before sailing.
Read the casePortugal stopped Port fraud by uprooting elderberry trees
Portugal's Marquês de Pombal stopped Port wine fraud by uprooting the elderberry trees that made doctoring possible.
Read the casePopeyes let Chick-fil-A build its ad for free
Popeyes, a fast-food challenger, couldn't outspend Chick-fil-A, so it baited the incumbent into a public Twitter feud that fans amplified for free.
Read the caseCustoms cut fraud by inspecting goods abroad
Customs cut import-duty fraud by inspecting goods abroad, before local ties could corrupt the check.
Read the casePulaski Academy coach ditched punting for onside kicks
Pulaski Academy coach Kevin Kelley ditched punting and onside-kicked every score, using expected-value math.
Read the caseConfederate army bluffed McClellan with painted log cannons
Confederate General Johnston, facing a stronger Union army, used painted logs as fake cannons to bluff McClellan into avoiding attack, buying time to retreat.
Read the caseRAF built decoy airfields to divert Luftwaffe bombs
RAF built decoy airfields with dummy aircraft to divert Luftwaffe bombs from real bases.
Read the caseGeneral Time Convention made station clocks legible
American railroads didn't wait for Congress to fix time itself — they just agreed among themselves and reset every station clock on the same day
Read the caseDayton fuse plant paid foremen for slowest worker's output, not fastest
A Dayton fuse plant stopped culling frightened new hires by training them in a separate room with women instructors and paying foremen on group average output.
Read the caseRed Guard chairman bit soap to prove safety
Red Guard Soap's chairman Qi Dexin bit into a bar of his own soap on camera to prove its additive-free claim, boosting daily sales twentyfold.
Read the caseREI made customers owners to profit from loyalty
REI's founder made customers co-owners, so the company profits from repeat business, not squeezing each sale.
Read the caseVera and MILPA cut prison violence by housing young inmates with mentors
Vera and MILPA cut violence among young inmates by housing them with older mentors and dignity, not more lockdown.
Read the caseRFC bought bank stock instead of lending to fix bank rescues
The RFC stopped lending to weak banks and bought their preferred stock, strengthening their balance sheets without collateral or stigma.
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