PayDash sped up India's workfare wages with a visibility dashboard
Researchers tested the corruption diagnosis for India's workfare wage delays by giving officials a real-time dashboard, which sped up payments by 17%.
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3,236 CAS PUBLIÉS · MIS À JOUR RÉGULIÈREMENTPaytm gave merchants a speaker that shouts payment confirmations
Paytm gave small merchants a speaker that shouts payment confirmations out loud, making them public and unfakeable.
Lire le casPeople's Gas sold baths and marital peace instead of gas
People's Gas of Chicago stopped saying 'gas' in ads and sold baths and marital peace instead, boosting range sales.
Lire le casSocial Finance funded prisoner rehab with investor money, repaid only if reoffending fell
Social Finance got investors to fund prisoner rehab, with the state repaying only if reoffending fell.
Lire le casP&G opened its R&D to outside inventors to hit growth targets
P&G, facing a growth target its internal labs couldn't meet, built Connect + Develop to source half its innovation from outside inventors.
Lire le casP&G made the ad the show, birthing the soap opera
P&G, facing radio ads that listeners tuned out, produced its own daily serial Ma Perkins, making the brand the content itself.
Lire le casPurdue's Philip Nelson banked tomato harvests in sterile tanks
Philip Nelson sterilized bulk tomato paste for room-temp storage, decoupling harvest from factory.
Lire le casPirate crews wrote constitutions to check captain power
Pirate crews, facing no legal enforcement, wrote and voted on articles that split authority and fixed compensation before sailing.
Lire le casPortugal stopped Port fraud by uprooting elderberry trees
Portugal's Marquês de Pombal stopped Port wine fraud by uprooting the elderberry trees that made doctoring possible.
Lire le casPopeyes let Chick-fil-A build its ad for free
Popeyes, a fast-food challenger, couldn't outspend Chick-fil-A, so it baited the incumbent into a public Twitter feud that fans amplified for free.
Lire le casCustoms cut fraud by inspecting goods abroad
Customs cut import-duty fraud by inspecting goods abroad, before local ties could corrupt the check.
Lire le casPulaski Academy coach ditched punting for onside kicks
Pulaski Academy coach Kevin Kelley ditched punting and onside-kicked every score, using expected-value math.
Lire le casConfederate army bluffed McClellan with painted log cannons
Confederate General Johnston, facing a stronger Union army, used painted logs as fake cannons to bluff McClellan into avoiding attack, buying time to retreat.
Lire le casRAF built decoy airfields to divert Luftwaffe bombs
RAF built decoy airfields with dummy aircraft to divert Luftwaffe bombs from real bases.
Lire le casGeneral Time Convention made station clocks legible
American railroads didn't wait for Congress to fix time itself — they just agreed among themselves and reset every station clock on the same day
Lire le casDayton fuse plant paid foremen for slowest worker's output, not fastest
A Dayton fuse plant stopped culling frightened new hires by training them in a separate room with women instructors and paying foremen on group average output.
Lire le casRed Guard chairman bit soap to prove safety
Red Guard Soap's chairman Qi Dexin bit into a bar of his own soap on camera to prove its additive-free claim, boosting daily sales twentyfold.
Lire le casREI made customers owners to profit from loyalty
REI's founder made customers co-owners, so the company profits from repeat business, not squeezing each sale.
Lire le casVera and MILPA cut prison violence by housing young inmates with mentors
Vera and MILPA cut violence among young inmates by housing them with older mentors and dignity, not more lockdown.
Lire le casRFC bought bank stock instead of lending to fix bank rescues
The RFC stopped lending to weak banks and bought their preferred stock, strengthening their balance sheets without collateral or stigma.
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