Nissin made noodles that keep for months and cook in three minutes by frying them.
Momofuku Ando flash-fried boiled noodles, which dried them for the shelf and left a porous web that hot water rehydrates in minutes.
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公開済みの事例
3,236 公開済みの事例 · 随時更新Google made massive data processing into a two-function map-and-reduce chore.
Google's MapReduce let programmers crunch huge datasets by writing two functions; the runtime split the work across cheap servers and retried failures.
事例を読むA Puerto Rico pharmacy made prescription labels glow so seniors can find their pills.
Farmacias Plaza added an FDA-compliant phosphorescent label so seniors could identify their medicines in the dark, becoming Puerto Rico's most trusted pharmacy.
事例を読むAmazon patented shipping a package toward you before you finish ordering.
Amazon's 2013 patent packs an item, ships it toward a region before an order exists, then fills in the exact address while it is in transit.
事例を読むAir India Express turned Indian English into a brand voice with a dictionary.
A playful dictionary of everyday 'Inglish' words let a low-cost airline position itself as India's most culturally engaged carrier, drawing 25M interactions.
事例を読むWal-Mart made a passive tag answer a reader, so pallets scanned themselves.
Passive UHF RFID tags, powered by the reader's radio, let a dock-door reader log every case and pallet at once, without line-of-sight or a person scanning.
事例を読むIBM's UPC gave every product one code and rebuilt retail.
US grocers demanded one machine-readable code; IBM's George Laurer designed the UPC, adopted in 1973, scanned first in 1974.
事例を読むPapaya launched a gaming brand with a real 165-foot swing over New York
The debut film had adults swinging over the skyline, shot in-camera; Cannes Lions shortlisted it three times.
事例を読むOreo rode cricket superstition to relaunch its 2011 recipe and grew India sales 46%
During the 2022 Cricket World Cup, Oreo asked India to 'bring back 2011' — the year India won and Oreo arrived.
事例を読むMotorola converted miners' walkie-talkies into two-way voice calls to the world above.
Phones are banned in India's coal mines; Motorola and Dentsu turned the miners' existing walkie-talkie radio signal into a voice call to an ordinary phone.
事例を読むMISO ran its power market on mixed-integer programming and unlocked billions in savings
MISO's OR-based energy markets saved the Midwest $2.1–3.0B from 2007–2010 and an expected $6.1–8.1B more by 2020; won the 2011 Edelman Award.
事例を読むHome Centre broke the adoption taboo and turned a furniture brand into a cause
A furniture retailer championed adoption in the Middle East; 7,600+ orphaned children found homes and the brand grew.
事例を読むWalmart's route optimizer cut 30 million truck miles and 94 million pounds of CO2.
Walmart packaged its own delivery routing and trailer load planning into an AI solver, avoiding 30M miles, 94M lbs of CO2 and 110,000 inefficient paths.
事例を読むVHS beat Betamax by recording two hours of film and licensing the format to every maker.
Sony's Betamax held one hour, the length of a TV show; JVC's VHS held a full two-hour film and was open to other manufacturers, so the industry backed VHS.
事例を読むUSA Cycling's Project 4:05 tuned race tactics and won Olympic team pursuit gold.
Outspent rivals, USA Cycling modelled every rider, rotation and aero gain to target a sub-4:05 ride — then won the Paris gold in 4:04.302.
事例を読むJim Jackson standardised air-cargo containers, and the LD3 turned bulk into unit loads.
Every airline loaded cargo its own way; Jackson led SAE, IATA and ISO to standardise Unit Load Devices, so freight moves as a box, not loose bulk.
事例を読むThe UK made pension saving the default and participation jumped from 55% to 88%
In 2012 the UK required employers to auto-enrol staff in a pension with an opt-out; eligible participation rose from 55% to 88%
事例を読むThe Strathleven froze beef on board in 1879, shipping it instead of live cattle.
Australia had cheap beef and a rich market far away; McIlwraith McEacharn fitted a compressor so frozen carcasses, not live cattle, made the voyage.
事例を読むKorea put all public procurement on one internet portal in 2002 and cut the graft
Korea's KONEPS moved the whole state buying process online in 2002 and published every tender, shrinking the room for corruption
事例を読むCemento Sol built a tactile code into its sidewalks so blind people can navigate alone.
A cement brand invented a cane-readable tactile code — count the raised lines to know what shop you face — and got blind Limeños walking unaided.
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