IBM predicted Wimbledon's web traffic and cut cloud-computing hours ~50%
Instead of manually scaling for tournament spikes, IBM's Predictive Cloud Computing forecasts demand and provisions automatically.
Fall lesengenius.wikiEIN CASESTUDIES.CHAT-ARCHIV
Gute Probleme.
Geniale Lösungen.
Einfallsreiche Ideen für schwierige Probleme. Entdecke, warum sie funktionierten.
Das gesamte Archiv in der AppArtikel gibt es auf Englisch und vereinfachtem Chinesisch. Titel und Texte bleiben in ihrer veröffentlichten Sprache.
Veröffentlichte Fälle
2,000 VERÖFFENTLICHTE FÄLLE · REGELMÄSSIG AKTUALISIERTSTIR's Hair and Her: an art-fair protest women joined by cutting their hair
At India Art Fair 2023, FCB India and Rohit Chawla built a booth inviting women to snip a tuft of their own hair into a donation box — it filled within a day.
Fall lesenItaly's volleyball league adopted a math-optimized calendar for Serie A 2016/17.
Lega Pallavolo adopted the University of Florence's mixed-integer calendar model for Serie A 2016/17 and later seasons.
Fall lesenIndia moved crop-insurance claims out of insurers' hands and onto a national portal
Claims used to wait on state yield surveys; DigiClaim computes each claim on the national portal and pays straight to the farmer's bank account.
Fall lesenBurberry made the trench coat a social network, not just a product page
Art of the Trench mixed curated street photography with user submissions so one coat became shareable media.
Fall lesenApple turned AirPods Pro 2 into an FDA-cleared hearing aid with a software update
A free update added a Hearing Test and a clinical-grade over-the-counter Hearing Aid feature, making hearing assistance an app on earbuds people already own.
Fall lesenKarpathy's char-rnn essay turned RNN theory into demos anyone could train
Character-level LSTMs generated Shakespeare, LaTeX and Linux code in the post; an MIT-licensed repo let readers retrain on their own texts.
Fall lesenCathay re-flew the impossible Kai Tak landing as a live spectacle
Cathay Pacific recreated its iconic Kai Tak landing over Hong Kong as a live stadium opener, turning nostalgia into a city-wide PR win.
Fall lesenBert Hubert made tracker leaks audible and a million people watched the demo
Instead of publishing log statistics, Bert Hubert's googerteller beeps with every tracker ping; the Dutch government-site demo drew a million views in a week.
Fall lesenBurger King Spain ran an invisible Halloween campaign fans won by spotting
DAVID Madrid turned Halloween ad clutter into an edge: Burger King ran ads nobody could see, and fans won free food by photographing where they 'were'.
Fall lesenHeracles Cement ran its whole Greek supply chain on one mathematical-programming platform.
Greece's largest cement maker built one math platform for every supply chain decision, earning savings at every level.
Fall lesenSharpe's CAPM priced risk itself: beta told every asset what it should earn
Markowitz showed how to combine assets; Sharpe extended the logic to the whole market, hanging each asset's expected return on one number: beta.
Fall lesenIKEA Portugal found its oldest furniture by reading hidden labels
IKEA's 20th-anniversary hunt for the oldest piece in Portugal turned ignored barcode labels into proof of durability.
Fall lesenCANAL+ made one subtitle font readable for dyslexic and non-dyslexic viewers
CANAL+ solved an accessibility tradeoff by designing subtitles both groups could read together.
Fall lesenOpenAI steered GPT-3 with human feedback so a tiny model beat a huge one
InstructGPT fine-tuned GPT-3 on human demonstrations and rankings, so a 1.3B model was preferred to 175B GPT-3 on following instructions.
Fall lesenLangstroth built a beehive around bees' natural gap to end destructive inspections
Langstroth built a hive with frames spaced at bees' natural 6-9mm gap, so they never seal comb to walls, making inspection routine.
Fall lesenLay's Vietnam made chip crunches turn YouTube captions on
Lay's trained a browser plug-in to hear crunching and automatically switch on subtitles when snacks drowned out videos.
Fall lesenNetflix sold its film slate with a 'no Reza' joke and won Advertiser of the Year
Netflix turned Indonesia's in-joke — every local film stars Reza Rahadian — into a viral 'no-Reza' campaign and Advertiser of the Year.
Fall lesenNortel built factory data and decision support into one system in under a year
Operations researchers designed Nortel's PCS1900 plant IT so workers see quality, inventory and cycle time live.
Fall lesenLesotho sold its only surplus resource downhill and bolted a power plant to the pipes
Lesotho's 1986 treaty sells its highland water to South Africa for ~$300M a year — and the delivery tunnels power Lesotho itself.
Fall lesen