Thonet's No. 14 chair shipped flat, 36 per crate, and sold 50 million
In 1859 Michael Thonet steam-bent beechwood into a cheap café chair that came apart and packed 36 per cubic metre, shipping around the world.
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1,000 게시된 사례 · 정기 업데이트Tanzania made rival mobile-money networks interoperate, with IFC as neutral broker
In 2014 Airtel, Tigo and Zantel signed Tanzania's first wallet-to-wallet interoperability rules, brokered by IFC rather than mandated by the central bank.
사례 읽기Ryanair flew to the airports nobody wanted and made them a moat
Ryanair built Europe's low-cost model on secondary airports: rock-bottom fees, fast turnarounds, and cities far from the capitals they were named after.
사례 읽기Qualcomm's CDMA power control: every phone whispers so everyone can talk
Every handset shares one frequency and keeps trimming its own power until all signals reach the tower at the minimum level that still decodes.
사례 읽기Morocco made its phone monopoly hit commercial targets, then split and sold it
Rather than privatizing a broken monopoly first, Morocco bound ONPT to a state performance contract, doubled the network at 40% under budget, then liberalized.
사례 읽기Mexico released bank-bailout money only after each rescue deal had closed
After a bailout that cost 19.3% of GDP fixed nothing, Mexico's IPAB tied every World Bank dollar to a completed bank resolution, not a promise.
사례 읽기Malawi gave both sides of the Nacala corridor to one operator — freight rose 30%
Instead of fixing a parastatal railway with investment loans, Malawi slimmed it down, concessioned it, and let one operator run the whole cross-border route.
사례 읽기KTDA made smallholder tea work by financing the whole chain for Kenya's farmers
World Bank-financed KTDA built nurseries, training, buying centers and farmer-owned factories; it handles 60% of Kenya's tea for 560,000 farmer-shareholders.
사례 읽기KEEN Utility sold work boots by targeting the whole worker
KEEN Utility split tradespeople by thousands of job contexts, then sold boots around life outside the job site too.
사례 읽기The freezer-locker movement rented frozen space before anyone owned a freezer
Small-town plants rented family compartments in a shared freezer room, giving Depression-era America cold storage by subscription.
사례 읽기Ford turned a seatbelt accessory for mastectomy patients into a brand act
A VML creative director's own surgery revealed seatbelts hurt after mastectomies; Ford designed a free SupportBelt instead of another awareness ad.
사례 읽기Egypt couldn't cut its LPG subsidy, so it piped gas around it and saved the money
Egypt's LPG subsidy cost $1.7B a year and was politically untouchable — so it made piped gas the cheaper option and let a private concessionaire hook up homes.
사례 읽기Easypaisa turned Pakistan's marriage contract into audio any bride can hear
Two-thirds of Pakistani women can't read their marriage contract, so Easypaisa reads it aloud in seven languages — 3 Golds at Dubai Lynx.
사례 읽기easyJet made the web its cheapest sales counter before rivals moved online
easyJet used online booking and ticketless travel to cut agents out of airline distribution and reinforce low fares.
사례 읽기California cops let registered organ donors off minor tickets
Donate Life California's Second Chances waives minor traffic fines when a driver's license shows they are an organ donor - gratitude that saves lives.
사례 읽기Ceará sold its power utility through an IFC-run tender; the private operator rebuilt it
With IFC as advisor, Brazil's Ceará auctioned COELCE in 1998 for about $880m — 27% above the floor — and the Endesa-led buyer funded the modernization.
사례 읽기Aurora50 fixed AI's gender bias by feeding it a corrected image bank
When image AIs saw 97% of professionals as men, Aurora50 generated 80,000+ inclusive images and fed them into training data, reaching 4.4 billion people.
사례 읽기Dell fed old computer plastic back into new OptiPlex cases
Dell's OptiPlex 3030 used certified closed-loop recycled plastics, turning customer take-back into a manufacturing input.
사례 읽기BD Vacutainer let the tube pull the blood by itself
BD turned blood collection into a closed, pre-vacuumed cartridge system instead of a syringe-and-transfer job.
사례 읽기Alvarez team read an iridium layer as the fingerprint of the dinosaur-killing asteroid
In 1980 the Alvarez team measured iridium at 30–160 times background in the extinction clay and traced the dinosaurs' end to an asteroid impact.
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